Tips & Guides

Q4 2025 marked a turning point in the non-alcoholic world—from bold visual branding and retail experiments with THC to a surge in Sober October momentum. Explore the key headlines from Mock The Toast, and discover how Cut Above continues to lead with flavor, choice, and style.

From celebrity sake to zero-proof bars, Q3 2025 highlights how mindful drinking is redefining global beverage culture. Explore the top stories from Mock The Toast—and see how Cut Above is helping raise the bar for alcohol-free spirits at drinkcutabove.com

From 19th-century spirit-and-bitters mixes to Prohibition-era creativity and today’s health-conscious zero-proof movement, the story of cocktail and mocktail reveals how our drinking culture has evolved—and why both remain staples on menus around the world.

Why do some people feel buzzed after one drink while others feel nothing? From weight and hydration to genetics and food intake, many factors influence how our bodies digest alcohol. Learn how it all works—and why zero-proof spirits offer a smarter sip for mindful drinkers.

Q2 2025 was big for the non-alc world: Nestlé entered the chat, sports teams teamed up with zero-proof brands, and non-alcoholic spirits got more airtime than ever. As traditional alcohol sales dipped, innovations in THC drinks and alcohol-free beer surged. At Cut Above, we’re proud to be part of this evolution, offering bold zero-proof spirits for today’s mindful drinker. Read the full roundup and explore our collection at drinkcutabove.com.

The first quarter of 2025 set the stage for a major shift in the beverage industry. From a 9% decline in alcohol sales post-holidays to the non-alcoholic market nearing $1 billion, it's clear that mindful drinking is here to stay. Bars are adapting, non-alc job opportunities are rising, and consumers are embracing alcohol-free lifestyles for both health and social reasons. At Cut Above, we’re proud to be part of this movement, offering premium zero-proof spirits for every occasion. Stay tuned for our next quarterly round-up, and explore our collection at drinkcutabove.com!

Zero, Cut, Classic—your cocktail, your choice. Whether you want a Zero-proof sip, a Cut cocktail with half the alcohol, or a Classic full-strength pour, you can mix drinks your way without sacrificing flavor. Discover how Cut Above makes every cocktail intentional.

Ever wondered what it takes to run Cut Above? From early morning coffee to late-night emails, Andrew Solis juggles it all—orders, events, cocktail development, and everything in between. Get a behind-the-scenes look at his daily grind and see how his passion fuels every bottle of Cut Above.

Awards in the spirits world are more than just accolades they are a mark of quality and craftsmanship. From consumer-based tastings like the SIP Awards, where real drinkers weigh in, to expert-led competitions like the New York International Spirits Competition, these honors validate a product excellence. Cut Above's alcohol-free spirits have shined on both stages, earning top awards such as Platinum Best in Class for our Whiskey and Double Gold for our Agave Blanco. Discover what makes our spirits truly exceptional and why these accolades matter to you.