Tips & Guides

From celebrity sake to zero-proof bars, Q3 2025 highlights how mindful drinking is redefining global beverage culture. Explore the top stories from Mock The Toast—and see how Cut Above is helping raise the bar for alcohol-free spirits at drinkcutabove.com

Non-alcoholic bar programs aren’t here to steal sales—they’re here to grow them. By attracting new guests, keeping groups together, and boosting daytime sales, NA cocktails can actually complement your alcohol menu. Discover why bars that embrace zero-proof spirits like Cut Above are seeing more revenue, not less.

From 19th-century spirit-and-bitters mixes to Prohibition-era creativity and today’s health-conscious zero-proof movement, the story of cocktail and mocktail reveals how our drinking culture has evolved—and why both remain staples on menus around the world.

Salt isn’t just for margarita rims it’s a cocktail game-changer. Learn how to use salt to enhance flavors, balance bitterness, and bring depth to both alcoholic and non-alcoholic drinks, including zero-proof cocktails made with Cut Above spirits.

Great cocktails start with the right tools — even when they’re alcohol-free. From shakers to muddlers, discover how each piece of barware helps you craft perfectly balanced drinks at home with Cut Above spirits.

Garnishes do more than dress up a drink—they boost flavor, aroma, and experience. Here’s how to use them like a pro in your zero-proof cocktails.

Why do some people feel buzzed after one drink while others feel nothing? From weight and hydration to genetics and food intake, many factors influence how our bodies digest alcohol. Learn how it all works—and why zero-proof spirits offer a smarter sip for mindful drinkers.

That alcohol “burn” you’re craving? It’s not a flavor — it’s a nerve response. Learn why non-alcoholic spirits aren’t supposed to taste exactly like booze, and why they offer something just as satisfying (minus the ethanol).

Q2 2025 was big for the non-alc world: Nestlé entered the chat, sports teams teamed up with zero-proof brands, and non-alcoholic spirits got more airtime than ever. As traditional alcohol sales dipped, innovations in THC drinks and alcohol-free beer surged. At Cut Above, we’re proud to be part of this evolution, offering bold zero-proof spirits for today’s mindful drinker. Read the full roundup and explore our collection at drinkcutabove.com.