OUR STORY

Why Cut Above? Why would you make a spirit with no alcohol, what’s the point?

To make it easy to drink less alcohol. Sometimes alcohol facilitates and sometimes it gets in the way. It’s up to each of us to decide when and how much alcohol we want to consume. But sometimes it feels awkward being the only one not drinking. Other times, we want the ‘fun’ of drinking a cocktail but don’t want the alcohol. Cut Above is a great option for those who choose to consume less alcohol but want to enjoy their drink experience fully. With Cut Above, It's Your Call.

OUR FOUNDER

Who created Cut Above?

Cut Above was created by Andrew Raul, an entrepreneur and creative who believes in challenging himself to be his best self and wanted to help others achieve their goals. Setting the bar high, Andrew wasn’t satisfied with a zero alcohol spirit that was a disappointing proxy for the real thing. In collaboration with a master mixologist and flavor experts, he came up with the precise ingredients that deliver the taste and the experience of a top shelf spirit. Read more about what motivated him.

Read more in a recent interview with Andrew here.